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Showing 2 posts from January 2015.

Legal Issues and Drones

legal issuesJohn W. Mashni will be speaking at the 2015 Michigan Agri-Business Association (MABA) Winter Conference Jan. 13.  John’s presentation covers legal issues surrounding UAVs and drones. Click here to view Power Point slides for John’s talk.

To stay up to date on the most recent UAV and drone news, click here to receive all of our updates.

To email John, click here.

The FAA has released several helpful summaries of the current state of the regulatory landscape. Below are a few of the most helpful links: Read More ›

Categories: News

Protect Your Business From Competitive Intelligence

competitive intelligenceThe term "competitive intelligence" is the process of legally gathering information about one's competitors to gain a strategic advantage in the marketplace. Large corporations will have strategic intelligence experts as a part of their marketing department. These experts specialize in discovering promotional activities, sales figures, and other information about the company's competitors. Ideally, strong competitive intelligence enables a company to predict the strategy of a competitor and adapt with a strategy of its own that will result in an advantage in the marketplace.

The good news is that small and medium-sized businesses are not usually the targets of professional competitive intelligence experts. However, a business owner would be wise to protect itself from amateur intelligence gathering by its competitors. Competitive intelligence gathering begins by identifying the strategy of your own business and how your competitor's strategy will interfere. Then the intelligence gathering begins.  Read More ›

Categories: Privacy, Social Media